Review [CRO Minidegree Week 5] — A Beginner’s Guide To Google Analytics (Part 1)Google Analytics plays a central role in my work because I mainly try to understand the behaviours of people online. CXL’s CRO Minidegree…Jul 26, 2021Jul 26, 2021
Review [CRO Minidegree Week 5] — A Threefold Approach To Getting To Know Your AudienceHave you ever gone through a rigorous research process? Specifically, market research?Jul 21, 2021Jul 21, 2021
Review [CRO Minidegree Week 4] — Everything You Need To Know About Social Proof and Cognitive…It’s the end of my first month with CXL’s Conversion Optimisation Minidgree. In the course of a month, I’ve learned a variety of tactics…Jul 12, 2021Jul 12, 2021
CXL CRO Week 3 — People, Psychology and Persuasion — Finding the right message to convince your…As the third post in this series, I will be summarising the people & psychology section.Jul 5, 2021Jul 5, 2021
Review [CRO Minidegree Week 2] — A Guide to Conversion CopywritingPrior to my training this week, I’ve always wondered,Jul 1, 2021Jul 1, 2021
CXL Institute CRO Minidegree Review [Week 1] — Scratching The Surface of Website OptimisationHey there!Jun 21, 2021Jun 21, 2021
It’s about time we acknowledge the person, not the place.I have been in and out of 15 houses, 9 schools (colleges and universities included) and 3 countries. As a result, the one question I am…Oct 17, 2019Oct 17, 2019